Join fellow senior ecommerce marketers for a one-off breakfast roundtable on Meta strategy for Q4, as we ask:

Meta costs are at a 3-year low: what does this mean for your Q4 strategy?

19th July, 8:30 - 10:00 AM
Kentish Town, London

Register now

Why attend?

Meta costs have fallen through the floor, with CPM down by an average of 35% YoY across our portfolio of clients. Meanwhile, average conversion rates are up 48% YoY, driving down customer acquisition costs.

Join us at Nest HQ to collaborate with fellow senior marketing leaders at ecommerce brands and discuss how to win this Q4, leveraging the current opportunity on Meta:

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Reduced competition
Advertisers that remain on Meta are benefitting from reduced competition due to macro-economic issues, and a shift back to offline following the pandemic
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Higher conversions behind surge in ROAS
Conversion rates on Meta are comfortably higher at a 48% increase YoY due to a combination of better attribution and improvements to Meta's algorithm driving up targeting 
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Improved ROAS = an opportunity to scale spend
Cheaper traffic and better conversions from Meta means we're seeing 34% higher ROAS over the past three months – and have been able to scale spend accordingly

 

Nest Commerce, 2023