International: The new dawn
Crack global growth in the Trump era
Watch the recording on-demand.
International strategies are shifting. Are you ready?
We’re seeing a dramatic change in brand behaviour. Trump’s tariff shake-up has led 67% of Nest clients to pivot away from the US, with the EU, Middle East and wider Anglosphere becoming the new focus.
But this isn’t just a reroute - simply replicating US strategies in Europe won’t cut it. Success demands localised content, new hypotheses, and faster go-to-market strategies. UK brands need clarity - fast.
What does this shift really mean for your business?
Join Tierney Hingston, Enterprise Sales Director at the global e-commerce platform Global-e, Rachel Walton, Client Partner, Retail at Meta, international growth advisor Rachel Bowditch, and Luke Jonas, CGO at Nest, for a high-impact session designed to bring clarity, strategy and insight to UK ecom leaders.
You’ll be joined by fellow senior executives at mid-to-large ecommerce brands to explore what’s changing, and how to turn it into your advantage.
We’ll cover:
- - The new international opportunity for brands: key considerations, markets, and strategic recommendations
- - Beyond borders: agility and outsmarting trade tensions
- - Set up for international success: driving early ROI and deciding where and when to go
- - A fireside chat with Meta's Rachel Walton: how key clients are navigating this unprecedented time
Speakers
Tierney Hingston
Rachel Walton
Rachel Bowditch
Luke Jonas